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Wet Fly Swing Fly Fishing Podcast

May 30, 2019

Show Notes:

In this Fly Fishing Founders Chat I talk to Ross White from Deli Fresh Design who tells the story of how DLD came to be.  We get a perspective of how Ross is producing USA made products as a one man show.

We talk about the Fly Fishing Rendevouz, Mirage Reels and Rising Nets.  Find out how Ross makes a name for himself when there are other companies out there producing similar slings and gear.

Show Sponsors

Show Notes with Ross White

Orvis in the Park Meadows Mall.  Ross worked here for a little while before starting DLD.

The Orvis Fly Fishing 101 and 201 courses.  Ross recommends this for all especially since they are free.

The Winston Bamboo Fly Rod Shop.

The Orvis Manchester Rod Shop.  Ross describes the size and what walking into the shop feels like.

Tom Rosenbauer was on in episode 63 to talk about the history of Orvis and what they do best.

The Spinoza Rod Company does bamboo Rods. 

Ross notes the South Platte and Cheeseman Canyon.  Pat Dorsey describes how to catch fish in Cheeseman Canyon in episode 56 of the podcast.

Rising Nets are made in the USA.

The Fly Fishing Rendezvous is a popular show in Colorado that Ross attends.

You can find Ross at

Quotes in the Show

 “Part of leadership (a big part of it, actually) is the ability to stick with the dream for a long time. Long enough that the critics realize that you’re going to get there one way or another… so they follow.”  -Seth Godin

"I've missed more than 9000 shots in my career. I've lost almost 300 games. 26 times, I've been trusted to take the game winning shot and missed. I've failed over and over and over again in my life. And that is why I succeed."   -Michael Jordan

Conclusion with Ross WhiteRoss provides a cool perspective by a company who is trying to do things for conservation and for fly fishing that will make a difference. 

Find out how Ross builds and distributes his slings and products in the USA.  Ross is also a sponsor for the podcast!

Show Notes: